Beer First Certified Sales Specialist - Combo On/Off


Description
As the first of its kind, the Beer First Certification is a training program designed specifically for Beer Distributors. As a Certified Beer First Sales Specialist, you'll learn how to maximize the Off and On Premise Beer First Fact-Based Selling Tools, comfortably sell using facts & profit stories, elevate relationships with customers and sell Beer First. The course is targeted to Sales Reps, First and Second Line Sales Managers, Key Account Managers, Merchandisers
Content
  • NBWA Intro to Beer First Initiative & Beer First Certification
  • Certified Beer First Sales Specialist - Features & Benefits
  • Off Premise Syndicated Data Mining
  • Off Premise: Promoting the Beer Category Using Beer First Selling Tools
  • On Premise Syndicated Data Mining
  • On Premise: Promoting the Beer Category Using Beer First Selling Tools
  • Consultative Selling with Beer First Selling Tools - Tom Fox
  • Elevating the Sales Call
  • Beer First Certification Final Exam
  • Beer First Certified Sales Specialist Final Assignment (Video or Audio)
  • Final Assignment (Video or Audio) Self-Evaluation
Completion rules
  • All units must be completed
  • Leads to a certificate with a duration: Forever